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Monday, 2 May 2011

5 Tips to Dominate Your Niche by Building Expertise

Niche domination is important if you want to become a successful internet marketer. The ability to dominate a niche will lead you into success in any internet marketing campaign. Whether you promote weight loss products or golf products, you will be able to generate lots of sales if you can dominate your niche. And the most effective way to dominate your niche is by building expertise, because expertise will lead into good reputation building. Here are 5 tips to dominate your niche by building expertise:
1. Build a website that is laser targeted for certain niche
First of all, you need a website to start building brand, reputation, and popularity in your niche. Without a website, it is nearly impossible for you to dominate your niche. So, this is the first step that you need to do. You have to build a website that is laser targeted for certain niche. It means that the information that you will provide in your website will be fully targeted for certain topics. There is no room for you to expand your topic or publish out of topic information. Remember that you have to stay with your niche and keep updating your website with information related to your niche that you want to dominate.
2. Write expert articles
To dominate your niche, you have to regularly update your website with expert articles. They’re not just like ordinary articles that you will find on article directories. Expert articles are high quality articles that will really showcase your expertise on your niche. They are usually long and detailed. Each article will talk about certain aspect in your niche. Remember that since those articles are special articles, you don’t need to publish it every day. You can choose to publish those articles either twice a week or once a week, depending on your preference. That’s because you need to avoid overwhelming your audience with too much information.
3. Connect with as many blogs as possible
In every niche that you enter, there will be hundreds of blogs that are competing for traffic. Don’t think of those blogs as your competitors. Think of them as your partners instead. You know, you are not actually competing with them, since they already have their own audience. You need to connect with them in order to spread the word about your website. This is an important step in niche domination because the more you expose yourself, the more people will recognize you. So, by regularly writing guest posts and posting comments to those blogs, you’re making those blogs your partners instead of your competitors.
4. Write at least one book
This is an effective way to promote your expertise to your audience. If you have at least one book to show to your audience, you can change their perception about you. It doesn’t matter whether you give that book for free or sell it on Amazon. In fact, there are many successful website owners who have prominent popularity and reputation in their niche giving away their book for free. You should follow this step as well, if you want to be regarded as an expert.
5. Give valuable tips to solve people’s problem
People can’t call you an expert if you can’t solve their problem. So, be sure to regularly communicate with your audience and solve their problem. You can either send email to your list or create a special question and answer section in your website to accommodate this communication. Regular communication with your audience is very important because from this interaction your audience will know that you can help them as an expert.
Those are 5 tips to build expertise in your niche. When you’re regarded as an expert, people will start coming to you, and your reputation and popularity will gradually increase. This is when you slowly dominate your niche.